22 Development

Strategy and Consulting for Wagyu Operations

Build a Wagyu Operation That Actually Makes Money. Most people get into Wagyu for the prestige. They lose money for the same reason. We help producers, investors, and ranchers build Wagyu operations that pencil — backed by real wagyu operational experience.

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The Problem with Most Wagyu Operations:

Wagyu is the most misunderstood high-value protein in American agriculture. The breed rewards discipline and punishes everything else. Most don't know the difference between full blood and purebred. They can't read a pedigree past the first generation. They overpay for mediocre genetics or hype genetics from sellers who don't actually own what they're selling. And they have no plan for the calves once they hit weaning weight. The successful operations are surgical. They buy right, breed right, and build their own market. That's what we help you do.

Who This Is For:

First-time Wagyu producers ready to start a herd and do it right the first time. Existing cattle operations adding Wagyu to their program who need a genetics and marketing strategy. Investors and landowners evaluating Wagyu as a long-term play who need an honest read on ROI, timeline, and risk. Stalled Wagyu operations where the herd isn't progressing, the beef isn't moving, or the numbers aren't working. What We Help You Build Genetics Strategy. Full blood vs. purebred vs. F1. Percentage targets. Sire selection. Dam line evaluation. Pedigree analysis past the headline names. Embryo and IVF programs when they make sense — and when they don't. Herd Acquisition. We use the network we have built over the last eigth years to source cattle, semen, and embryos at the right price, from sellers who own and know what they're selling. No tire-kicker introductions. No mystery pedigrees. Operational Setup. AWA registration, breeding records, calving protocols, working facility designs, nutrition planning, and the ranch-management systems that keep all of it from falling apart.

Beef Program & Market Strategy:

Direct-to-consumer, wholesale, and branded programs. Pricing, packaging, and the marketing fundamentals that turn a freezer full of marbled beef into a business.

Brand & Content:

Through Our Company Cattle Gate Studios — web design, email’s with custom domains, drone work, and photography/video that makes your operation look the way it should when buyers, restaurants, and customers see it for the first time.

Why 22 Wagyu Developent?

There are very few legitimate Wagyu consultants in this world and even fewer who have actually built a successful Wagyu business from the ground up. We run a successful Wagyu operation in Jackson Hole, Wyoming and beyond. We ship wagyu beef nationally. And we've spent almost eight years building a brand, building a herd and troubleshooting everything from mineral costs to shipping supplies. When we tell you to buy a particular bull, pass on a deal, or restructure your beef program, it's coming from people who've done it — not people who've read about it or done it with a different breed.

How It Works:

1. Strategy Call — $750 — A 60-minute working session on your goals, current operation, capital, and timeline. You walk away with a clear read on whether Wagyu is the right move and what it would take to do it well.

2. Custom Roadmap — Starting at $7,500 — A written plan covering genetics, acquisition, breeding, infrastructure, and market strategy — built for your land, your capital, and your timeline.

3. Ongoing Advisory — $3,500/month — For active operators. Genetics decisions, acquisition support, market introductions, and quarterly reviews.

4. On-Site Evaluations — Hands-on assessment of land, cattle, or facilities — $Travel plus day rate

Book a Strategy Call if you're serious about building a Wagyu operation that earns its keep. The first step is a 60-minute conversation. We'll tell you what we'd do in your position and how to maximize your dollar efficiently. We will not make you sell off your entire herd or completely start over, unless that’s what you want.

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*currently accepting 2 new clients per quarter


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If you're interested in working with us, complete the form with a few details about your operation or aspirations. We'll review your message and get back to you within 48 hours.